MIX SESSION - Strategic Planning an Age of Uncertainty

    February 04, 2021
    8:45 AM AKST - 10:00 AM AKST

    Date & Time



    Donna HeadshotPresented by Donna Corlew, FSMPS, CPSM, this session focuses on strategic planning past the initial COVID impact and forward to the Next Normal as it develops over the next 12-24 months. We will explore how firms can refocus and refine to prepare for what the market will need by considering risks and opportunities, both internally and externally, and then chart a path for the firm to survive and thrive.

    Donna Corlew is a native Tennessean, whose roots run deep in Southern hospitality, a culture of giving, and an abiding love of SEC football and Nashville Predators hockey. Driven by a passion for coaching and helping others identify and maximize their unique talents and expertise, she works with firms across the US to focus strategic vision and market research, grow connections and chemistry with clients and targets, and help seller/doers and marketing/business development teams thrive and win profitable work.

    Donna achieved the designation of Certified Professional Services Marketer (CPSM) through SMPS in 1993 and elevated to the status of fellow in 2004. Active in SMPS since 1987 on local and national levels, she served as Society President and currently serves as Trustee and President on the SMPS Foundation. She received the Society's highest honor, the Weld Coxe Marketing Achievement Award in 2019, recognizing her career achievements, leadership roles and lasting contributions to the AEC industry.


    $15.00 Member Registration

    $25.00 Non-Member Registration

    $15.00 Other Chapter Member Registration